blogger outreach

We know each other, sort of… bad PR pitches and feeling dirty

by Shannon Paul on April 2, 2009

Yesterday I wrote a post here about receiving a PR pitch in a blog comment from a representative of a skin/haircare company called Yes to Carrots titled, PR pitches disguised as blog comments make me feel so dirty. In an interesting turn of events, I received a phone call this morning from the person who [...]

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PR pitches disguised as blog comments make me feel so dirty

by Shannon Paul on April 1, 2009

Yesterday I received a pitch in the comments section of one of my recent posts. I’ve received pitches like this in the past and I’ve generally ignored them. However, this one in particular was upsetting for a few reasons: 1. It was for a product that I already like, but now I would be much [...]

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Why blogs matter

by Shannon Paul on January 24, 2009

Amazingly enough, I can’t tell you how many glazed over looks I still receive when I tell people that social media is not about how many networks you can list, nor is it about throwing up a profile on a social network like you did with your website 12 years ago. It’s not necessarily about [...]

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Technorati, are you listening?

by Shannon Paul on November 3, 2008

Nobody searches for blogs… okay, maybe not nobody, but only 6 percent of general blog readers say they ever use search engines to find new blog content and only 11 percent of frequent blog readers describe blog search engines as a tool for finding new blog content. That’s pretty close to nobody according to a [...]

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