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Jason Falls

5 Very Official Tips for Building an Online Presence

by Shannon Paul on December 28, 2008

The other day Arik Hanson, someone I met recently on Twitter, asked me if I could provide 5 tips for cultivating an online presence. Now, with that in mind, please let me preface this by saying that in many ways, I feel like any kind of online presence I have began by accident. I never [...]

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Clearing a path for newbies in the social media echo chamber

by Shannon Paul on October 18, 2008

Even though I am fairly immersed in all things social media, I still feel like a bit of an outsider. Only on extremely rare occasions do I find myself luxuriating in some fantastic conversation over coffee about promising new apps and blogs and the role of content marketing in PR, but I’m beginning to think [...]

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