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Why communicators should get to know SEO

by Shannon Paul on January 11, 2009

How can your content be social if it’s downright unavailable or even difficult to find? By content, I’m referring to anything you post on the web — from press releases to blog posts and podcasts as well as marketing materials, polls, opt-in forms, newsletters, ebooks, whitepapers etc. Individual social networks are bound to have a [...]

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