The importance of consistent blog content

by Shannon Paul on October 3, 2008

Tweet The following is a guest post from Chris Brogan. He kept bothering me and so I finally acquiesced and let him write here. Just this once, though. When we become a media voice on the web, something shifts. If you are fortunate enough to develop a following, people come to expect you as being [...]


Don’t be that guy

by Shannon Paul on August 17, 2008

Tweet We hear the phrase, “don’t be that guy,” a lot in social media circles, but there are a lot of those guys still running around trying to shout their message in an endless game of virtual whack-a-mole every time something pops up on their news alerts, in a blog post or Twitter stream when [...]


Don't hold your breath waiting for the end of PR spam

by Shannon Paul on August 13, 2008

Tweet Recently, Chris Brogan wrote about the launch of a new social media press release utility called PitchEngine that promised to “End PR Spam“. In his post, he mentioned that I might have some thoughts on the matter, and I do. If a tree falls in the forest and nobody is there to witness the [...]


Tweet Check out Chris Brogan’s extremely comprehensive list of 50 ways marketers (he means PR people, too) can use social media to improve what they’re already doing. Although, they’re listed in no particular order of importance, here are the top 5: Add social bookmark links to your most important web pages and/or blog posts to [...]