Comments on: Having a Personal Brand is Fine, But Making an Impact is Better

By: The long-avoided post on personal branding. | that damn redhead

The long-avoided post on personal branding. | that damn redhead — Sun, 11 Apr 2010 20:33:31 +0000

[...] fellow Detroiter (and smart cookie) Shannon Paul had a great post back in January entitled “Having a Personal Brand is Fine, but Making an Impact is Better.” I encourage you to go read it, because she’s a lot more articulate than I am when it comes to [...]

By: Having a Personal Brand is Fine, But Making an Impact is Better « Dish from Trish

Mon, 22 Feb 2010 05:28:35 +0000

[...] READ MORE [...]

By: Patricia Longhurst , Having a Personal Brand is Fine, But Making an Impact is Better

Mon, 22 Feb 2010 05:26:00 +0000

[...] READ MORE [...]

By: Knowledge Flows and the New Way to Network « Shannon Paul’s Very Official Blog « wesley83's Blog

Mon, 25 Jan 2010 04:27:06 +0000

[...] Ward left a comment on my last post describing the process of starting a new venture, “… test out some theories quickly and [...]

By: beyondwords | a blog for professional writers, editors, and designers » Blog Archive » 140+ Tweet Feed: Jan. 9-15

Mon, 18 Jan 2010 10:48:59 +0000

[...] Having a Personal Brand is Fine, But Making an Impact is Better: Social media strategist Shannon Paul shares her take on why personal branding needs to be about making an impact versus focusing on the superficial. [...]

By: Nikki Stephan

Nikki Stephan — Mon, 18 Jan 2010 02:18:38 +0000

Shannon,

You are so honest and genuine, and those attributes continue to shine through in your writing.

I can see where those who tout the importance of creating your personal brand are coming from. However, rather than finding the perfect way to describe my personal brand to others, I prefer to let my actions speak for who I am.

I hope to light many fires along the path I’m traveling, but mainly I just want to be helpful. The people who inspire me are those who do just that…help others by spreading what they learn and encouraging them to be great. Seems like a pretty good personal brand to me. ;)

By: Galen

Galen — Sat, 16 Jan 2010 03:36:38 +0000

You built a blog the way anyone should start a new venture – test out some theories quickly and inexpensively, collect feedback, learn, and test out new theories.

By: Worth Your Time | Daniel Prager

Worth Your Time | Daniel Prager — Fri, 15 Jan 2010 23:03:24 +0000

[...] Having A Personal Brand Is Fine, But Making A Difference Is Better by Shannon [...]

By: marc meyer

marc meyer — Fri, 15 Jan 2010 21:06:34 +0000

Shannon, about 3 months ago I did a deck in which one of mys slides that: “your personal brand will only last as long as the latest Google update.. but one’s works, one’s contributions and one’s ability to share with others will last longer than any Google indexing. The point being that the sooner we all get past assigning credibility based on popularity, the more of a chance that we’ll have to focus on the truly wonderful things that people have done that get swallowed up by those that are masterful in crafting their faux brands…

By: Shannon Paul

Shannon Paul — Fri, 15 Jan 2010 19:44:18 +0000

Veronica,
Your comment expresses the very reason I thought I should write this post.

Anyone who doesn’t take you seriously because you don’t have your “personal brand” act together isn’t worth worrying about.

I’m confident saying a lot of the people who are successful in this space wouldn’t care either, including Chris Brogan, Jason Falls, Liz Strauss, Valeria Maltoni, Amber Naslund, Jay Baer, Scott Monty, Beth Harte, Andrew Hyde… I could go on. From what I know of each of these people personally is that they care a lot more about what you have to contribute. Sure they’ll probably support any of your efforts to tweak things and improve as you go, but people who dismiss others for superficial reasons are, well, superficial. Don’t worry about them. You just keep learning and focus on your passion. Let me know if I can help.