Comments on: 16 Boring but Important Ways to Make Your Business More Social

By: carbon trading

carbon trading — Fri, 05 Mar 2010 20:46:09 +0000

#6 – I like alot = visit the real world once in a while.

LOL – it is easy to look at a screen all day.

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Thu, 20 Aug 2009 13:27:22 +0000

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By: Promotional Products

Promotional Products — Sun, 26 Jul 2009 02:43:48 +0000

I can’t really think of anything that you missed. I especially am partial to #6, stay in the real world is something that is necessary, yet often overlooked. Business owners still need to be focused about being a human who is available to their clients, we can’t always have a digital presence and forget about traditional customer service methods and face to face interaction with customers.

By: juliemarg

juliemarg — Sat, 27 Jun 2009 16:28:41 +0000

Shannon,

Great list! I’m working on a few of the things you talk about – something specifically mobile (maybe an iphone app – Things to Do in Chicago that uses GPS) and making it easier to contact us. But, I’m not sure what you mean by embedded files. Is it putting info into a post so it can be copied and pasted?

And fantastic ideas from your commenters – a white paper on toilet paper! and the Red Sox Riots.

By: Jason Peck

Jason Peck — Fri, 29 May 2009 18:58:09 +0000

Good tips. I’m also a fan of adding pictures of the people that work at a company to the website. I think people like seeing pictures of the people they may contact or work with.

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links for 2009-05-29 « General Musings — Fri, 29 May 2009 17:10:10 +0000

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By: EH

EH — Wed, 27 May 2009 16:53:31 +0000

Your “boring” tips definitely weren’t so boring. If you want your company to be more social you have to facilitate it and make it easy for your audience to be social with you.

By: PB

PB — Wed, 27 May 2009 07:11:49 +0000

Accessibility and willingness to be a vehicle for the delivery of other people’s success: Exactly! The more success, the more success.

By: Tobias

Tobias — Mon, 25 May 2009 11:30:55 +0000

Jeah great “boring tips”. Firewall down and be nice ‘even when it hurts’ is just the right way to say it. good post, good job!

By: Adam Pieniazek

Adam Pieniazek — Sun, 24 May 2009 07:56:59 +0000

@14 is huge. When I was still in corporate cubicle country, I’d spend a decent amount of my time trying to figure out ways around the firewall. Not to waste time but because it represented a problem that I wanted to use my creativity to solve.

What’s funny is the company left ESPN.com open because otherwise there would be riots when Red Sox games were happening and we couldn’t get updates. Why is it OK to passively view sports scores (which can take up a lot of time constantly hitting refresh) but not actively network?

I think the real issue is that many large corporations don’t look for creative individuals, but rather workers they can mold and force into very specific roles. They don’t want people to think outside the box because then they’ll bust down those walls and escape!