Comments on: My new team http://veryofficialblog.com/2008/10/13/my-new-team/ Social Media Integration Means Business Thu, 02 Dec 2010 17:47:48 +0000 hourly 1 http://wordpress.org/?v=3.0.2 By: Branding Shifts Gears | Media Emerging http://veryofficialblog.com/2008/10/13/my-new-team/comment-page-2/#comment-425 Branding Shifts Gears | Media Emerging Wed, 12 Nov 2008 20:32:54 +0000 http://shannonpaul.wordpress.com/?p=249#comment-425 [...] market. So it is that, in an otherwise gloomy economy, Shannon Paul leveraged her online brand into a gig with the Detroit Red Wings, Charlotte Cavaretta cashed in for a job at SHIFT Communications, and Mzinga’s Aaron Strout [...] [...] market. So it is that, in an otherwise gloomy economy, Shannon Paul leveraged her online brand into a gig with the Detroit Red Wings, Charlotte Cavaretta cashed in for a job at SHIFT Communications, and Mzinga’s Aaron Strout [...]

]]> By: shannonpaul http://veryofficialblog.com/2008/10/13/my-new-team/comment-page-2/#comment-424 shannonpaul Wed, 05 Nov 2008 13:02:10 +0000 http://shannonpaul.wordpress.com/?p=249#comment-424 Jamie - Thanks so much for commenting on my blog and for the congratulations! You'll be glad to know (I think) that Red Wings World falls under the category of new media, so yes, I am putting together some ideas that we can do to make the RWW experience better for everyone. I hope you understand that I can't reveal details at this point, but please feel free to keep the feedback coming and tell Nancy I said hello. :) Jamie – Thanks so much for commenting on my blog and for the congratulations!

You’ll be glad to know (I think) that Red Wings World falls under the category of new media, so yes, I am putting together some ideas that we can do to make the RWW experience better for everyone. I hope you understand that I can’t reveal details at this point, but please feel free to keep the feedback coming and tell Nancy I said hello. :)

]]> By: Jamie http://veryofficialblog.com/2008/10/13/my-new-team/comment-page-2/#comment-423 Jamie Tue, 04 Nov 2008 04:28:11 +0000 http://shannonpaul.wordpress.com/?p=249#comment-423 Congrats on the job... Nancy told me about you getting the position. I hope your position has something to do with keeping the RWW updated. I think that needs some help. Us RWW people sometimes feel left out of the loop. I know that it isn't always considered NEW MEDIA but it is the OLD media that is in need of some TLC. Congrats on the job… Nancy told me about you getting the position.

I hope your position has something to do with keeping the RWW updated. I think that needs some help. Us RWW people sometimes feel left out of the loop. I know that it isn’t always considered NEW MEDIA but it is the OLD media that is in need of some TLC.

]]> By: Lauren Weber http://veryofficialblog.com/2008/10/13/my-new-team/comment-page-1/#comment-422 Lauren Weber Tue, 28 Oct 2008 20:51:38 +0000 http://shannonpaul.wordpress.com/?p=249#comment-422 Congrats on getting one of the best jobs in the D! You lucky dog. Be sure to remember us little PR people and let's meet up for lunch real soon! @metrogal84 Congrats on getting one of the best jobs in the D! You lucky dog. Be sure to remember us little PR people and let’s meet up for lunch real soon!
@metrogal84

]]> By: Lauren B. http://veryofficialblog.com/2008/10/13/my-new-team/comment-page-1/#comment-421 Lauren B. Tue, 21 Oct 2008 17:10:57 +0000 http://shannonpaul.wordpress.com/?p=249#comment-421 Congrats Shannon on a great new opportunity and welcome to the "Coolest Job Ever" club! I just found your blog (via Chris Brogan) and am adding you to my reader right away. Six months ago, I got a similar opportunity with the PGA TOUR, to do social media and fan outreach online, and every day has been a fun and new experience. Feel free to hit me up if you want to share ideas or say hello. Best wishes to your Red Wings this season (though I am a Stars fan). Cheers, Lauren (@ltbeyer) Congrats Shannon on a great new opportunity and welcome to the “Coolest Job Ever” club! I just found your blog (via Chris Brogan) and am adding you to my reader right away. Six months ago, I got a similar opportunity with the PGA TOUR, to do social media and fan outreach online, and every day has been a fun and new experience. Feel free to hit me up if you want to share ideas or say hello. Best wishes to your Red Wings this season (though I am a Stars fan).

Cheers, Lauren (@ltbeyer)

]]> By: Roger Burnett http://veryofficialblog.com/2008/10/13/my-new-team/comment-page-1/#comment-420 Roger Burnett Mon, 20 Oct 2008 19:45:50 +0000 http://shannonpaul.wordpress.com/?p=249#comment-420 Shannon: You have a fantastic, loyal, rabid fan base (of which I am a member, of course), that EAT UP all things RED WING. However, the majority of them do not fall instantly into the demographic that is aware of what a valuable tool they might soon possess. Being a captive fan base, however, allows you a myriad of opportunities to market to them while they are engaged with the core product. I have some ideas that could work. If you'd be interested in having a brainstorming session, please let me know. Too bad I didn;t find you sooner, as my son and his Little Caesars hockey team had been practicing at JLA two times a week earlier this fall and I had LOTS of time to kill. Roger Shannon:
You have a fantastic, loyal, rabid fan base (of which I am a member, of course), that EAT UP all things RED WING. However, the majority of them do not fall instantly into the demographic that is aware of what a valuable tool they might soon possess. Being a captive fan base, however, allows you a myriad of opportunities to market to them while they are engaged with the core product. I have some ideas that could work. If you’d be interested in having a brainstorming session, please let me know. Too bad I didn;t find you sooner, as my son and his Little Caesars hockey team had been practicing at JLA two times a week earlier this fall and I had LOTS of time to kill.
Roger

]]> By: Karen Swim http://veryofficialblog.com/2008/10/13/my-new-team/comment-page-1/#comment-419 Karen Swim Sun, 19 Oct 2008 12:57:58 +0000 http://shannonpaul.wordpress.com/?p=249#comment-419 Congratulations Shannon! You are such a star so it only makes sense that you would take on a star team! You truly represent the best this region has to offer! Congratulations Shannon! You are such a star so it only makes sense that you would take on a star team! You truly represent the best this region has to offer!

]]> By: Beth Harte http://veryofficialblog.com/2008/10/13/my-new-team/comment-page-1/#comment-418 Beth Harte Wed, 15 Oct 2008 19:12:28 +0000 http://shannonpaul.wordpress.com/?p=249#comment-418 Congratulations Shannon!! The Red Wings are lucky to have you! :) Looking forward to seeing how you take them on a social media ride...They are used to speed, but I hope they are prepared for the wonderful conversations that are about to ensue with their fans! Congratulations Shannon!! The Red Wings are lucky to have you! :) Looking forward to seeing how you take them on a social media ride…They are used to speed, but I hope they are prepared for the wonderful conversations that are about to ensue with their fans!

]]> By: Dino Baskovic http://veryofficialblog.com/2008/10/13/my-new-team/comment-page-1/#comment-417 Dino Baskovic Wed, 15 Oct 2008 14:41:49 +0000 http://shannonpaul.wordpress.com/?p=249#comment-417 This is outstanding news, Shannon! You shot, you scored. Big time congrats, Ms. Big Time! This is outstanding news, Shannon! You shot, you scored. Big time congrats, Ms. Big Time!

]]> By: nicklucido http://veryofficialblog.com/2008/10/13/my-new-team/comment-page-1/#comment-416 nicklucido Wed, 15 Oct 2008 02:11:32 +0000 http://shannonpaul.wordpress.com/?p=249#comment-416 As if you haven't heard it enough... congrats! We're all looking forward to seeing you on Friday! As if you haven’t heard it enough… congrats! We’re all looking forward to seeing you on Friday!

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